Carpooling – Creating the Right Perspective
Now days, the awareness of environmental protection has been increased. This is especially true among educated young people. Everybody wants to leave a much reduced or zero carbon foot print so that their effort should leave an impact to reduce the environmental pollution. In every sphere of life we can see this eagerness from individuals who want to create new technology, systems, business models, transporting systems, food habits etc. to make our planet a little bit greener, pollution free, live-able and healthy.
Carpooling has already become a buzz in developed countries. Thanks to this environmental awareness among people. It is a real-life, concrete living example about reducing the carbon foot print through seemingly insignificant, small, baby steps, taken one at a time. When it is followed and practiced widely in a regular basis, it can have a greater, significant and positive impact on our environment. Along with that it helps us to save money and reduce the traffic and fuel cost at a greater level.
Unfortunately in our country, the concept of carpooling hasn’t been fully conceptualized let alone fully utilized. There are couple of social, psychological and financial concerns really pull back people from get into carpooling.
Social: People are not really comfortable about commuting with total strangers. Car owners don’t want to open their car doors to people who they never met before
Psychological: Commuting in their own vehicle is a part of middle class or upper middle class self-worth. People really want to show off their vehicle.
Financial: People have no idea about the financial benefit of involving in carpooling either as a vehicle owner or traveller. They haven’t got much awareness about this concept.
Biggest challenge to spreading the message of carpooling is to educate people about its benefits and create a foolproof system to minimize or eliminate the risks involved in carpooling. Mycotra.com is a bold and innovative step towards in direction. Mycotra.com is aimed at disrupting the present system where carpooling is merely carried out like a cab service. If implemented correctly, we can eliminate the stigmas around carpooling as make it interesting and appealing to the working professionals. We need to make it risk-free, financially viable and socially acceptable for both vehicle owners and commuters. And Mycotra.com is a bold initiative towards this goal.